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Business Analytics

An introductory course in understanding the definition, application and techniques involved in Business Analytics.
Instructor:
The Art Of Service
880 students enrolled
English [Auto]
Be introduced to analytics in general, its different types and benefits.
Be aware of the levels and challenges of analytics.
Be introduced to the business analyst.
Be introduced to the definition, history and benefits of business analytics.
Know the techniques, software applications, challenges and future of BA.

Business analytics (BA) refers to the skills, technologies, applications and practices for continuous iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods. In contrast, business intelligence traditionally focuses on using a consistent set of metrics to both measure past performance and guide business planning, which is also based on data and statistical methods.

This course includes the different types of analytics, BA techniques, software and applications, differences between analytics and analysis and business analytics and business intelligence, challenges and the future of BA.

All About Analytics

1
Introduction and Objectives

In this lecture, we'll discuss some objectives aimed at showing what you can expect to learn from this course.

.

Section Outline

Lecture 2: Analytics vs Analysis

Lecture 3: Types of Analytics

Lecture 4: Descriptive Analytics

Lecture 5: Predictive Analytics

Lecture 6: Prescriptive Analytics

Lecture 7: Differences of Analytics

Lecture 8: Benefits of Analytics

2
Definition of Analytics

This lecture will identify the differences between analytics and analysis.

.

Lecture outline:

0:00    Analytics Defined
1:23    Analytics and Analysis
3
Types of Analytics

This lecture will talk about the different types of analytics.

4
Descriptive Analytics

This discussion will focus on one of the types of analytics, namely descriptive analytics.

5
Predictive Analytics

This discussion will focus on one of the types of analytics, namely predictive analytics.

6
Prescriptive Analytics

This discussion will focus on one of the types of analytics, namely prescriptive analytics.

7
Differences of Analytics

This discussion will identify the differences between the three types of analytics.

8
Benefits of Analytics

This lecture will identify the different benefits of analytics.

Levels of Analytics and the Business Analyst

1
Introduction and Objectives

In this lecture, we'll discuss some objectives aimed at showing what you can expect to learn from this course.

.

Section Outline

Lecture 11: Levels of Analytics

Lecture 12: Introduction to the Business Analyst

Lecture 13: Business Analyst

Lecture 14: Business Process Analyst

Lecture 15: IT Business Analyst

Lecture 16: Systems Analyst

Lecture 17: Data Analyst

Lecture 18: Usability Analyst

Lecture 19: Business Systems Analyst

Lecture 20: Requirements Analyst

Lecture 21: Roles of the Different Analysts

Lecture 22: What Does a Business Analyst Do?

Lecture 23: Challenges

2
Levels of Analytics

This lecture will identify the different levels of analytics.

.

Lecture outline:

0:00    Introduction to the Levels of Analytics
0:18    Level 1: Standard Reports
0:57    Level 2: Ad hoc Reports
1:48    Level 3: Query Drilldown
2:31    Level 4: Alerts
3:23    Level 5: Statistical Analysis
4:11    Level 6: Forecasting
4:51    Level 7: Predictive Modeling
5:38    Level 8: Optimization
6:14    Best Analytics for your Business Problem
3
Introduction to the Business Analyst

This lecture will provide an overview of the business analyst.

.

Lecture outline:

0:00    Introduction to Business Analyst
0:54    What is a Business Analyst?
4
Business Analyst

This discussion will focus on the business analyst.

.

Lecture outline:

0:00    The Business Analyst
1:55    Function of the Business Analyst
5
Business Process Analyst

This discussion will focus on one of the types of business analysts, namely the business process analyst.

.

Lecture outline:

0:00    The Business Process Analyst
1:08    Function of the Business Process Analyst
6
IT Business Analyst

This discussion will focus on one of the types of business analysts, namely the IT business analyst.

.

Lecture outline:

0:00    The IT Business Analyst
1:14    Function of the IT Business Analyst
7
Systems Analyst

This discussion will focus on one of the types of business analysts, namely the systems analyst.

.

Lecture outline:

0:00    The Systems Analyst
0:11    Function of the Systems Analyst
8
Data Analyst

This discussion will focus on one of the types of business analysts, namely the data analyst.

.

Lecture outline:

0:00    The Data Analyst
0:15    Role of the Data Analyst
1:09    Function of the Data Analyst
9
Usability/UX Analyst

This discussion will focus on one of the types of business analysts, namely the usability analyst.

.

Lecture outline:

0:00    The Usability Analyst
1:05    Function of the Usability Analyst
10
Business Systems Analyst

This discussion will focus on one of the types of business analysts, namely the business systems analyst.

11
Requirements Analyst

This discussion will focus on one of the types of business analysts, namely the requirements analyst.

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Lecture outline:

0:00    ISO/IEC
0:21    NIST
1:14    FAIR
1:25    The Committee
12
Roles of the Different Analysts

This lecture will talk about the roles of the different analysts.

13
What Does a Business Analyst Do?

This discussion will focus on what a business analyst does.

.

Lecture outline:

0:00    What Does a Business Analyst Do?
0:45    Main tasks of the Business Analyst
14
Challenges

This lecture will identify the different challenges of a business analyst.

Overview of Business Analytics

1
Introduction and Objectives

In this lecture, we'll discuss some objectives aimed at showing what you can expect to learn from this course.

.

Section Outline

Lecture 26: Definition of Business Analytics

Lecture 27: History of Business Analytics

Lecture 28: Business Analytics vs Business Intelligence

Lecture 29: Benefits of Business Analytics

Lecture 30: Essential Actions

2
Definition of Business Analytics

This lecture will explain the definition of business analytics.

3
History of Business Analytics

This lecture will talk about the history of business analytics.

4
Business Analytics vs Business Inteligence

This lecture will identify the differences between business analytics and business intelligence.

5
Benefits of Business Analytics

This discussion will focus on the different benefits of business analytics.

6
Essential Actions

This lecture will discuss some essential actions in business analytics.

.

Lecture outline:

0:00    Introduction
1:10    Essential Actions to Prepare for Business Analytics
1:19    Improving the Flow An Flexibility of Data
1:52    Getting the Right Technology in Place
2:50    Developing the Talent you Need
3:11    Developing Fact-Based Decisions
3:59    Keeping the Process Transparent
4:28    Developing a Center of Excellence
5:06    Transforming the Culture
5:27    Revising Strategies

Analytics Applications

1
Introduction and Objectives

In this lecture, we'll discuss some objectives aimed at showing what you can expect to learn from this course.

.

Section Outline

Lecture 33: Introduction to Analytics Applications

Lecture 34: Strategic Analytics

Lecture 35: Managerial Analytics

Lecture 36: Operational Analytics

Lecture 37: Customer-Enabling Analytics

2
Introduction to Analytics Applications

This lecture will explain the different types of applications used in analytics.

.

Lecture outline:

0:00    Introduction to the Analytics Application
0:39    The Four Generic Analytic Applications
3
Strategic Analytics

This discussion will focus on one of the different types of analytics applications, namely strategic analytics.

4
Managerial Analytics

This discussion will focus on one of the different types of analytics applications, namely managerial analytics.

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Lecture outline:

0:00    Introduction to Managerial Analytics
0:42    Categories of Managerial Questions and Issues
1:03    Measuring Results
2:57    Optimizing Performance
4:04    Plan and Develop New Entities
5
Operational Analytics

This discussion will focus on one of the different types of analytics applications, namely operational analytics.

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Lecture outline:

0:00    Definition of Operational Analytics
3:35    Categories to Improve Business Process
6
Customer-Enabling Analytics

This discussion will focus on one of the different types of analytics applications, namely customer-enabled analytics.

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Lecture outline:

0:00    Definition of Customer-Enabled Analytics
0:38    Categories of Customer-Enabled Analytics
0:59    Analytic Services
1:53    Prediction Services
3:03    Analytic Applications
4:09    Product-Enbedded Analytics

Business Analytic Techniques

1
Introduction and Objectives

In this lecture, we'll discuss some objectives aimed at showing what you can expect to learn from this course.

.

Section Outline

Lecture 40: Introduction to Analytic Techniques

Lecture 41: PESTLE

Lecture 42: CATWOE

Lecture 43: SWOT

Lecture 44: Five WHYs

Lecture 45: Selecting the Right Analytics

2
Introduction to Analytic Techniques

This lecture will talk about the different analytic techniques.

3
PESTLE

This discussion will focus on one of the analytic techniques, namely PESTLE.

.

Lecture outline:

0:00    Introduction to PESTLE
1:12    Political
2:32    Economic
3:30    Sociological
4:26    Technological
5:41    Legal
7:16    Environmental
4
CATWOE

This discussion will focus on one of the analytic techniques, namely CATWOE.

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Lecture outline:

0:00    Introduction to CATWOE
1:02    Customers
1:39    Actors
1:57    Transformation
2:28    World View
3:34    Owner
4:02    Environmental Constraints
5
SWOT

This discussion will focus on one of the analytic techniques, namely SWOT.

6
Five WHYs

This discussion will focus on one of the analytic techniques, namely THE Five WHYs.

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Lecture outline:

0:00    The Five Whys
1:08    Study Problem for the Five Whys
7
Selecting the Right Analytics

This lecture will explain how to select the right analytic technique.

Business Analytics Software

1
Introduction and Objectives

In this lecture, we'll discuss some objectives aimed at showing what you can expect to learn from this course.

.

Section Outline

Lecture 48: Introduction to Business Analytics Software

Lecture 49: Oracle

Lecture 50: SAP

Lecture 51: IBM

Lecture 52: Microsoft

Lecture 53: SAS

Lecture 54: Teradata

2
Introduction to Business Analytics Software

This lecture will discuss the software applications included in business analytics.

3
Oracle

This discussion will center on one of the software applications used in business analytics, namely Oracle.

4
SAP

This discussion will center on one of the software applications used in business analytics, namely SAP.

5
IBM

This discussion will center on one of the software applications used in business analytics, namely IBM.

.

Lecture outline:

0:00    Introduction to IBM's Business Analytics
1:15    Business Intelligence
3:18    Performance Management
6:34    Predictive Analytics
7:46    Analytical Decision Management
8:48    Risk Management
6
Microsoft

This discussion will center on one of the software applications used in business analytics, namely Microsoft.

7
SAS

This discussion will center on one of the software applications used in business analytics, namely SAS.

8
Teradata

This discussion will center on one of the software applications used in business analytics, namely Teradata.

Optimizing, Challenges and Future of Business Analytics

1
Introduction and Objectives

In this lecture, we'll discuss some objectives aimed at showing what you can expect to learn from this course.

.

Section Outline

Lecture 57: Optimizing Business Analytics

Lecture 58: Challenges in Business Analytics

Lecture 59: Data Issues

Lecture 60: Expertise Issues

Lecture 61: Cultural Issues

Lecture 62: Future of Business Analytics

2
Optimizing Business Analytics

This lecture will explain how to optimize business analytics.

.

Lecture outline:

0:00    Introduction on Optimizing Your Business Analytics
0:31    One: Collaborate to Identify
1:21    Two: Avoiding Temptation
2:08    Three: Plan for the Impact
3:01    Four: Having In-House Talent
3:55    Five: Revising Company Operations
4:43    Six: Take Advantage
5:08    Seven: Leverage Spreadsheets
5:30    Eight: Design Analytics
6:01    Nine: Eliminate Junk Data
6:33    Ten: Don't Let Analytics Do all the Thinking For You
3
Challenges in Business Analytics

This lecture will discuss some challenges in business analytics.

4
Data Issues

This discussion will focus on the challenges in business analytics, specifically data issues.

5
Expertise Issues

This discussion will focus on the challenges in business analytics, specifically expertise issues.

6
Cultural Issues

This discussion will focus on the challenges in business analytics, specifically cultural issues.

7
Future of Business Analytics

This lecture will discuss what the future holds for business analytics.

Course Resources

1
Business Analytics Glossary of Terms

This e book contains the entire Business Analytics course in a PDF format.

Business Analytics Certification

1
Evaluation Form

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Follow the step-by-step procedure on taking the evaluation and receiving your certificate of completion.

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